We are seeking a Sales Officer to join our growing Development and Communications team, working at the junction between biodiversity and the economy.
The Sales Officer will work on one of the biggest global challenges facing the world today – the biodiversity crisis. This role is at the forefront of the business and biodiversity space, providing practical solutions to the business and finance community. Supported by experts from four of the most influential conservation organisations, you will empower decision-makers from global companies across a variety of sectors to incorporate authoritative biodiversity into their operational processes.
You will be the public face of the Integrated Biodiversity Assessment Tool (IBAT), representing the IBAT Alliance to industry and conservation communities alike. Using your passion for nature, skills, and knowledge, you will help ensure IBAT remains the world’s most authoritative biodiversity data tool and continues to evolve to meet the emerging needs of a rapidly changing disclosure landscape.
Job Description
IBAT’s Ambitions: IBAT has ambitions to raise funds in the region of $6.2m per year to reinvest back into critical biodiversity data. The IBAT Sales Officer will help make a lasting impact on people and the planet by generating investment for world-leading biodiversity datasets and helping forward-thinking organisations take positive action for nature.
Role Responsibilities
Business Development and Innovation:
- Research, identify, and propose opportunities to engage and serve organisations seeking to act positively for nature across a range of sectors and markets.
- Develop, own, and implement multi-year strategies and plans, in alignment with IBAT’s Strategic Plan and engagement ambitions.
- Develop and deliver engagement action plans and Key Performance Indicators (KPIs) in consultation with IBAT Engagement Lead and other alliance members.
- Maintain positive stakeholder relations across IBAT, the IBAT Alliance, and other internal and external organisations.
- Represent IBAT at industry events and in webinars, proactively identifying opportunities for sector engagement.
- Deliver virtual and in-person demonstrations of IBAT to potential clients, bringing in Programme Officers to support technical discussions as needed.
- Research and share new developments in the wider market and collaborate with the IBAT team and User Sub-Committee to inform and support the development of new products in this space.
Customer Service and Support:
- Develop and deliver email marketing strategy and customer satisfaction strategy.
- Continuously improve the customer journey in collaboration with IBAT Engagement Lead, IBAT Partnerships Manager, technical team, and finance.
- Work with IBAT’s Technical team to enhance IBAT’s usability as part of the customer-focused, continuous improvement programme.
- Manage IBAT’s Client Relationship Management (CRM) system and related email marketing, engaging current and prospective customers to deliver customer service excellence.
- Respond to customer queries, working closely with Programme Officers and the Technical team to provide timely, high-quality customer and product support.
- Develop training materials, including tutorial videos and briefing notes, to provide clear and engaging training sessions to customers.
- Identify opportunities for engagement via the IBAT website and platform.
- Share sales insights and expertise to strengthen influencing and customer service knowledge within the IBAT team.
Marketing:
- Support the implementation of IBAT’s marketing strategy, aligning with IBAT’s Strategic Plan and collaborating with IBAT’s Engagement team to engage current and prospective customers.
- Support IBAT social media campaigns, sharing updates and engaging audiences online.
- Liaise with Programme Officers to inform content in regular IBAT newsletters.
- Manage IBAT website content updates in collaboration with Programme Officers to ensure the site and related materials are clear, easy-to-understand, and value-added.
Other Duties:
- Attend relevant meetings in the UK and internationally on behalf of IBAT.
- Undertake other tasks and duties requested by the IBAT Engagement Lead and as appropriate to the grade.
- Ensure that relevant work is carried out to a high standard, in line with the Centre’s quality assurance process.
- Promote project work and represent the Centre externally at meetings, conferences, and events, building a network to facilitate project delivery.
- Develop good working relations across the Centre, establishing an internal network, and extending your knowledge of scientific and policy issues relevant to the work of the organization as a whole.
Person Specification
Qualifications/Education
- Essential:
- Undergraduate degree in a field related to business, marketing, economics, or environmental sustainability.
- Desirable:
- Postgraduate degree in a field related to business, marketing, economics, or environmental sustainability.
Experience
- Essential:
- Proven experience working in sales or business development in a commercial environment (minimum 3 years).
- Demonstrable experience in leading or developing sales strategies including setting and exceeding targets and KPIs.
- Experience of marketing and sales plans to deliver technology-based products.
- Excellent project management, administrative, and organisational skills, including prioritisation and working to deadlines.
- Demonstrated communication skills, both written and verbal, comfortable presenting to a range of audiences and leading and drafting high-quality outputs.
- Experience working in partnership with a variety of stakeholders, such as governments, intergovernmental organisations, NGOs, the business sector, financial institutions, and academic institutions.
- A documented track record in direct responsibility for sales growth in platform and data software sales.
- Experience in supporting users of biodiversity data, tools or approaches, either in person or virtually.
- Fluency in other languages, particularly Spanish or French.
- Desirable:
- Highly skilled in sales and stakeholder engagement.
- High levels of professionalism, initiative, energy, creativity, and flexibility.
- Excellent interpersonal skills, including the ability to work autonomously and collaboratively within a team in both face-to-face and remote settings, and give and receive constructive feedback.
- Quick learner, problem solver, and collaborative approach.
- Critical, analytical, and innovative thinking skills.
- Flexibility and adaptability.