This toolkit contains guidance to support capacity for communications, specifically on planning and implementing communications activities that support the goals of a national ecosystem assessment. This toolkit can be used by anyone involved in planning and implementing communications-related activities as part of a national ecosystem assessment.
Part 1 of the toolkit provides detailed guidance to help you develop or strengthen the assessment’s communication strategy. It also highlights several tactics that could be considered and included in the strategy.
Part 2 of the toolkit helps you put this strategy to action by developing a communications plan. This includes detailed guidance on turning the strategy into a plan of communications activities, including setting realistic timelines and allocating sufficient resources to implement the plan.